Now, what are all the names and metrics in the app supposed to mean?
Following is a short explanation of everything that’s going on on this page so that you might have a first overview.
Top part:
- Create New allows you to create a new welcome message. More on that in the next section
- The Dates section allows you to choose a date range for which the metrics will then be displayed
- Device allows you to filter your metrics by device, meaning desktop, mobile or any
A welcome message:
- All welcome messages are represented by an individual row here
- Name is the name you gave the message. This is for internal use in the app only
- Type is the type of message, so either Standard or Open Chat. More on that later
- Description is the text that your users will see on the webpage
- Impr. meaning impressions shows the unique number of people who have seen this message
- Activations is the number of users who have also opened the Chat. From these two, the percentage is then calculated
- Active indicated whether the message is currently activated or not